15 Instagrammers on Their Signature Looks

Just about everyone has their regular-degular, five-minutes-to-get-to-work, go-to routine for every day beauty. But for these influencers, it’s taken a step further with the addition of an eager online audience. Read on for their thoughts and recommendations on maintaining a signature look.

#beauty #lewks

A Cat Eye

1. Alexa Chung (@alexachung)

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These are my Eurostar hotpants.

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On Her Signature Look: “I don’t have a huge collection of products. But I am an avid wearer of eyeliner—I would say I’m wearing it 90 percent of the time. Someone at a dinner recently asked me if it was tattooed on because they’ve never seen me without it, which I actually think would be wonderful…though I’ve gotten really good at doing it. I’ve done mine for so many years that I can just draw it on really quickly.” [via Into the Gloss]

2. Jen Atkins (@jenatkinshair)

On Her Signature Look: “I use Surratt Beauty’s liquid liner on the ends, and YSL’s kohl eyeliner on the rest of my lash line — I feel pressure to get a really even line with liquid, so it’s a lot easier for me.” [via Allure]

3. Nell Diamond (@nelliediamond)

On Her Signature Look: “Eyeliner by Able Cosmetics, Concealer by Nars, Glossier Boy Brow & Lid Tint, Lip Gloss by NYX.” [via Rank & Style]

4. Mariam Rahman (@rahmanbeauty)

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Honey 🍯🍯🍯 Happy Monday! Can you even believe I’m into looks with no false lashes these days. Who AM I …. I blame L’Oréal 😂 —- 🍯 S K I N @hudabeauty #overachieverconcealer “coconut flakes”, #hudabeautyeasybake powder “pound cake” @maybelline hydrate&smooth foundation shade 210, master chrome highlight in gold 🍯 E Y E S @anastasiabeverlyhills “norvina” palette #abhxnorvina, “ebony” #dipbrow @fentybeauty #flyliner liquid liner @lisewatier v element mascara @thebalm mr write black eye pencil 🍯 L I P S @maccosmetics strip down lip liner @lancomeofficial crystalescent gloss 04 —- #lancome#anastasiabeverlyhills#maybellinecanada#mnyitlook#maybelline#hudabeauty#shophudabeauty#alyakattan#thebalm#fentybeauty#maccosmeticscanada#hudabeautyoverachiever#abhbrows#norvina

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On Her Signature Look: You can watch it applied in real time here.

5. Lucy Liu (@lucyliu)

On Her Signature Look: “Yes, [to whether she always carries two different eye liners]. The liquid liner is for above the eye, and the pencil is for inside the eye. But I rarely use the pencil unless I’m going out. If you put liquid liner on during the day and then add pencil to the inner rims at night, it glams it up.” [via CNN]


A Blunt-Cut Bang

6. Taylor LaShae (@taylorlashae)

On Her Signature Look: “I don’t really use any product. I get out of the shower and comb it back, blow dry it, and then comb it all forward before putting a hat on. I leave it on for a while, and when I take it off, my bangs are set. Hats work perfectly—I think that’s why beret’s came into my life. Sometimes I take a little straightener to the bottom, but most of the time I’m really lazy. Sometimes, I add a bit of Bio Oil ($25) and curl it with fingers. The wind will do the rest.” [via Byrdie]

7. Lou Doillon (@loudoillon)

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Sheepin’ and Mornin’. #baramyou

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On Her Signature Look: “My mother [Jane Birkin] taught me to wash my hair as little as possible, and to rinse it with Coke before a shoot for a sexy, tousled look.” [via The Guardian]


8. Alyssa Coscarelli (@alyssainthecity)

On Her Signature Look: “For my hair, I use everything from The Ouai: the volumizing shampoo and conditioner, wave spray, rose oil, dry shampoo are all favorites for my everyday natural waves.” [via Atelier Doré]

9. Sofia Tsakiridou (@matiamubysofia)

On Her Signature Look: Read all about it on her blog.


10. Arden Rose (@ardenrose)

On Her Signature Look: Tutorial here.

A Red Lip

11. Jeanne Damas (@jeannedamas)

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On Her Signature Look: “I’ll apply a different matte red depending on my mood. I apply it generously with my fingers to get a melted, messy look.” [via Harper’s Bazaar]

12. Rohini Elyse (@rohinielyse)

On Her Signature Look: Tutorial here.

13. Rita Ora (@ritaora)

On Her Signature Look: “Red lips make me feel like a superstar. I feel like I’m going somewhere fabulous, even when I’m not. I rely on my Rimmel Moisture Renew Lipsticks – they keep my lips super-soft and the colours are amazing.” [via Vogue]

15. Gabriela Herstik (@gabyherstik)

On Her Signature Look: “I love being ultra-feminine in my style, and I love to wear bondage and kink-inspired accessories. My favorite glamour, or style spell, is red or orange lipstick and a fresh shaved side. Fashion is my spiritual armor, my protection and a way in which I connect to the world around me. I’ll match my outfit or makeup to the tarot card I pull in the morning, to where the moon is in the zodiac, to flowers or crystals.” [via Los Angeles Magazine]