On this episode of “As the Ferris Wheel Turns” we turn to Indio, California for the annual music (and social media) pilgrimage known as Coachella–the official kickoff of the 2017 festival season.
Each year brings familiar faces (Vanessa Hudgens) and newcomers (like star of Netflix’s “13 Reasons Why” Ross Butler) to post and snap their way through parties, open fields, and maybe even some music.
Below, a roundup of our favorite “most engaged” moments from #Coachella weekend one.
#coachella #desertdaze #dancingqueens #babes #festivalfashion #mainstage #coachella2017 #festivalseason
@lelepons
Name: Lele Pons
Occupation: Most Popular Girl in Hollywood
Followers: 16.4m
Engagement: 8.52%
Post Performance: 1.4X above average
@alisha
Name: Alisha Marie
Occupation: Beauty and Lifestyle Guru
Followers: 3m
Engagement: 7.24%
Post Performance: 1.3X above average
@dulceida
Name: Aida Domenech
Occupation: Fashion Blogger at Dulceida
Followers: 1.7m
Engagement: 8.73%
Post Performance: 1.5X above average
@vanessahudgens
Name: Vanessa Hudgens
Occupation: Festival Queen
Followers: 24.9m
Engagement: 3.27%
Post Performance: 3.0X above average
@nickjonas
Name: Nick Jonas
Occupation: The Beyoncé of the Jonas Brothers
Followers: 11.7m
Engagement: 4.57%
Post Performance: 1.8X above average
@sarasampaio
Name: Sara Sampaio
Occupation: Victoria’s Secret Model
Followers: 5.1m
Engagement: 4.17%
Post Performance: 1.9X above average
@enjoyphoenix
Name: Marie Lopez
Occupation: YouTuber and Traveler
Followers: 3.8m
Engagement: 2.81%
Post Performance: 1.6X above average
@niki
Name: Niki DeMartino
Occupation: Youtuber turned Reality TV-er
Followers: 2.1m
Engagement: 6.94%
Post Performance: 1.7X above average
@marianodivaio
Name: Mariano Di VaioOccupation: Founder of NOHOW
Followers: 5.7m
Engagement: 4.25%
Post Performance: 1.5X above average
@rossbutler
Name: Ross Butler
Occupation: Blowing Up Instagram- with his role Zach Dempsey on 13 Reasons Why Butler’s following increased from 15k on March 1st to 100k the day after the show aired. Now, he’s hit the 1m mark.
Followers: 1m
Engagement: 24.46%
Post Performance: 152.6X above average