In the ever-expanding world of media, it’s nearly impossible to keep every single key player straight, particularly on Instagram. These 30 media media moguls, all of whom have Instagram followings under 30,000, are the real deal.

Founders

Chris Stang (@houseofstang), CEO & Co-Founder @infatuation

https://www.instagram.com/p/BJVd0D0Ae_s/

Andrew Steinthal (@schmooey), Co-Founder & CRO @infatuation

https://www.instagram.com/p/BowIFKDHpbv/

Mike Rothman (@mjrothman), Co-Founder & CEO @fatherly

https://www.instagram.com/p/BIscf-bgGpF/

Mackenzie Barth (@kenziebarth_), Co-Founder @spoonuniversity

https://www.instagram.com/p/BH7w7X3hxZr/

Sara Headler (@saraheadler), Co-Founder @spoonuniversity

https://www.instagram.com/p/Bqm799pB7tj/

Creative Directors

Brandon Rochon (@mrrochon), Chief Creative Officer at Kastner & Partners

https://www.instagram.com/p/BKre-cmBPFK/

Steve Babcock (@stevehappens), Chief Creative Officer @vaynermedia

https://www.instagram.com/p/BldEFXwHlqq/

Justin Thomas Kay (@justinthomaskay), Head of Brand & Creative @redbullmusic, @redbullradio & @rbma

https://www.instagram.com/p/BrD9MvGlXz6/

Colleen DeCourcy (@cdecourcy), Global Chief Creative Officer @wiedenkennedy

https://www.instagram.com/p/Bb0i4X2BzEl/

Jeff Kling (@mutzenpapa), Chief Creative Officer @fallon

https://www.instagram.com/p/BqDAcRihfB7/

Pete Favat (@petefavat), Chief Creative Officer @deutschinc

https://www.instagram.com/p/BhPtJeOgFJw/

Nick Law (@nicklaw01), Chief Creative Officer, @publicisgroupe

https://www.instagram.com/p/Bq0JscBBK05/

Nicolas Neubeck (@nneubeck), Creative Director @hearst

Editorial Directors

Emily Ferber (@emily_ferber), Editorial Director @intothegloss + @glossier

https://www.instagram.com/p/Bp59g6AH0VO/

Jian DeLeon (@jiandeleon), Editorial Director @highsnobiety

https://www.instagram.com/p/BqD3HJYluX3/

Angela Tafoya (@angelatafoya), Editorial Director @lonnymag

https://www.instagram.com/p/BpvCEwrBtlI/