NARS’ latest creation, the aptly-named “Climax” mascara, hit beauty stores in mid-August, beginning with a launch party in Ibiza, Spain. Narsissists the world over were invited to celebrate the #NeverFakeIt campaign with an all-out, color-coordinated weekend, mimicking the red of the mascara tube in props and decor. Naturally, as we continued to admire the steady stream of party pics from that weekend, we used our software to track down the best, most-beloved, most-fun-looking posts from one of our favorite influencer events of the summer.
#NeverFakeIt
