The ballots have already been cast, but there’s still time before REVOLVE announces the winners of its second annual awards. Our Editorial Director, Chloe, and Director of Brand Experience, Jazmin, battle it out against our software for who’ll come out on top in this battle of (wo)man (read: editorial curation) versus machine (read: our proprietary software’s ranking of total followers,engagement rates, and follower growth in the last year, which was then assigned a score; lowest total being the winner). Stay tuned to see how their answers stack up against the winners.
#REVOLVEawards
Influencer of the Year
The Nominees:
Chloe says: “None of the above. It should be Arielle Charnas, although I realize her Nordstrom collab probably takes her out of the running in REVOLVE’s eyes. I guess I’ll go with Camila Coelho, because Lancôme.”
Jazmin says: “Culpo. She has an extremely high clickthrough rate for publications and brands and is now being recognized as a model in her own right, with Sports Illustrated, which makes her one of the first Instagram-native influencers to be recognized on a broader scale by a totally different target audience. It’s rare that guys who read Sports Illustrated would know who an Instagram fashion it-girl is.”
Our Data Says: Olivia.
| Followers | Follower Growth | Engagement | Total | ||
| 1 | Olivia | 4 | 1 | 1 | 6 |
| 2 | Negin | 2 | 3 | 3 | 8 |
| 3 | Rocky | 7 | 2 | 6 | 15 |
| 3 | Camila | 1 | 7 | 7 | 15 |
| 4 | Danielle | 5 | 4 | 8 | 17 |
| 4 | Jenn | 6 | 9 | 2 | 17 |
| 5 | Sara | 8 | 6 | 5 | 19 |
| 5 | Marianna | 10 | 5 | 4 | 19 |
| 6 | Aimee | 3 | 8 | 9 | 20 |
| 7 | Mary | 9 | 10 | 10 | 29 |
BFF’s of the Year
The Nominees:
Lauren Bushnell @laurenbushnell + Amanda Stanton @amanda_stantonn
Camila Coelho @camilacoehlo + Aimee Song @songofstyle
Sara Escudero @collagevintage + Julie Sariñana @sincerelyjules
Madison Grace @themadgrace + Victoria Justice @victoriajustice
Chanel Iman @chaneliman + Nickayla Rivera @nickaylarivera
Francis Lola @flamcis + Ellen V Lora @ellenvlora
Negin Mirsalehi @negin_mirsalehi + Romee Strijd @romeestrijd
Chloe says: “Camila & Aimee, 100%, final answer. There’s just no other way it could go. Everything else is just wrong. Two mega-influencers of that caliber don’t just become best friends everyday.”
Jazmin says: “Us? Truly have no idea.”
Our data says: Negin & Romee.
| Followers | Follower Growth | Engagement | Total | ||
| 1 | Negin+Romee | 2 | 3 | 1 | 6 |
| 2 | Madison +Victoria | 3 | 1 | 4 | 8 |
| 3. | Camila +Aimee | 1 | 2 | 7 | 10 |
| 4 | Sara+Julie | 4 | 4 | 6 | 14 |
| 5 | Chanel+Nickayla | 6 | 6 | 2 | 14 |
| 5 | Lauren + Amanda | 5 | 7 | 3 | 15 |
| 6 | Francis+Ellen | 7 | 4 | 5 | 16 |
Model of the Year
The Nominees:
Chanel Iman @chaneliman
Jasmine Sanders @golden_barbie
Elsa Hosk @hoskelsa
Jasmine Stookes @jastookes
Romee Strijd @romeestrijd
Shanina Shaik @shaninamshaik
Winnie Harlow @winnieharlow
Chloe says: “Romee Strijd. Victoria’s Secret Angel-slash-REVOLVE girl? Please. No one else stands a chance.”
Jazmin says: “Winnie Harlow. Diversity, ‘new beauty.'”
Our data says: Winnie Harlow.
| Followers | Follower Growth | Engagement | Total | ||
| 1 | Winnie | 3 | 1 | 3 | 7 |
| 2 | Romee | 1 | 6 | 1 | 8 |
| 3 | Elsa | 2 | 3 | 4 | 9 |
| 4 | Jasmine | 5 | 5 | 5 | 15 |
| 4 | Shanina | 7 | 2 | 6 | 15 |
| 4 | Chanel | 6 | 7 | 2 | 15 |
| 4 | Jasmine | 4 | 4 | 7 | 15 |
#CoupleGoals of the Year
The Nominees:
Jen Atkin @jenatkinhair + Mike Rosenthal @mrmikerosenthal
Rocky Barnes @rockybarnes + Matt Cooper @matt_coop
Elle Ferguson @elle_ferguson + Joel Patfull @joelpatfull
Chiara Ferragni @chiaraferragni + Federico “Fedez” Lucia @fedez
Jenn Im @imjennim + Ben Joliffe @bengunsuk
Chanel Iman @chaneliman + Sterling Shepard @sterl_shep3
Janice Joostema @janicejoostema + James Lynch @lord.lynch
Helen Owen @helenowen + Zack Kalter @zackkalter
Julie Sariñana @sincerelyjules + Kevin Berru @kevinberruuu
Chloe says: “#TheFerragnez, Chiara and Fedez, post-Royal Wedding. It’s their year.”
Jazmin says: “Agree with Chiara/Fedez. Their wedding grossed top impressions of Labor Day weekend.”
Our data says: Chiara & Fedez
| Followers | Follower Growth | Engagement | Total | ||
| 1 | Chiara+Fedez | 1 | 2 | 3 | 6 |
| 2 | Chanel+Sterling | 2 | 5 | 2 | 9 |
| 2 | Julie + Kevin | 3 | 4 | 4 | 11 |
| 3 | Jen+Mike | 2 | 1 | 8 | 11 |
| 4 | Rocky+Matt | 6 | 3 | 5 | 14 |
| 5 | Helen+Zack | 5 | 9 | 1 | 15 |
| 6 | Jenn+Ben | 4 | 6 | 7 | 17 |
| 7 | Janice+James | 7 | 7 | 6 | 20 |
| 8 | Elle+Joel | 7 | 8 | 7 | 22 |
YouTube Channel of the Year
The Nominees:
Marianna Hewitt @mariannahewitt
Chloe says: “Shay all day, all the way. Romee’s videos are super fun to watch, and Jackie’s a force of nature, but I’m going with the actress on this one.”
Jazmin says: “Camila gets news on Daily Mail and has one of the highest CTRs.”
Our data says: Jackie.
| Followers | Follower Growth | Engagement | Total | ||
| 1 | Jackie | 6 | 1 | 1 | 8 |
| 2 | Shay | 1 | 3 | 5 | 9 |
| 3 | Romee | 4 | 4 | 2 | 10 |
| 4 | Camila | 2 | 5 | 6 | 13 |
| 4 | Marianna | 7 | 2 | 4 | 13 |
| 5 | Jenn | 5 | 7 | 3 | 15 |
| 6 | Aimee | 3 | 6 | 7 | 16 |
Breakout Ambassador of the Year
The Nominees:
Bridget @bridget
Chailee Son @chaileeson
Draya Michele @drayamichele
Ellen V Lora @ellenvlora
Genelle Seldon @genelleseldon
Helen Owen @helenowen
Janice Joostema @janicejoostemaa
Jourdan Sloane @jourdansloane
Kara Del Toro @karajewelll
Rachel Lindsay @therachlindsay
Yovanna Ventura @yoventura
Xenia Adonts @xeniaadonts
Chloe says: “I’m going with Draya because she’s has the reality tv crossover thing going for her, which is obviously a huge advantage. While I’m a fan of Ellen’s and think she’s doing amazing things with her account, you can’t argue with Draya’s following.”
Jazmin says: “Genelle or Jourdan. Genelle has been on the rise for a while, Jourdan is a socialite and has been on numerous trips with REVOLVE.”
Our data says: Jourdan
| Followers | Follower Growth | Engagement | Total | ||
| 1 | Jourdan | 11 | 1 | 2 | 14 |
| 2 | Genelle | 12 | 2 | 1 | 15 |
| 2 | Helen | 3 | 9 | 3 | 15 |
| 3 | Bridget | 9 | 3 | 4 | 16 |
| 4 | Draya | 1 | 5 | 12 | 18 |
| 5 | Xienna | 5 | 8 | 6 | 19 |
| 6 | Kara | 7 | 7 | 5 | 19 |
| 7 | Chailee | 8 | 4 | 8 | 20 |
| 8 | Janice | 4 | 6 | 11 | 21 |
| 9 | Yovonna | 2 | 11 | 10 | 23 |
| 10 | Rachel | 6 | 12 | 9 | 27 |
| 11 | Ellen | 10 | 11 | 7 | 28 |
Beauty Influencer of the Year
The Nominees:
Chloe says: “Patricia, for killing it on YouTube and Instagram right now.”
Jazmin says: “Patricia or Marianna depending on who the investors are for Marianna’s beauty brand. Patricia is one of the only women of color nominees and has an interesting and engaging YouTube channel. Marianna launched her face mask for travel, Summer Fridays, which took IG by storm.”
Our data says: Jackie.
| Followers | Follower Growth | Engagement | Total | ||
| 1 |
Jackie Aina @jackieaina |
3 | 2 | 1 | 6 |
| 2 |
Patricia Bright @thepatriciabright |
5 | 1 | 2 | 8 |
| 3 |
Lottie Tomlinson @lottietomlinson |
1 | 6 | 4 | 11 |
| 3 |
Nyané Lebajoa @nyane |
4 | 4 | 3 | 11 |
| 3 |
Patrick Ta @patrickta |
2 | 3 | 6 | 11 |
| 4 |
Marianna Hewitt @marianna_hewitt |
6 | 5 | 5 | 16 |
